Introducing BID coaching for AFG brokers

We’re ramping up Best Interests Duty (BID) Coaching  for brokers with the creation of BID Coach role to support our brokers as they implement BID measures into their business.

The AFG BID Coach will work hand-in-hand with brokers to provide one-on-one coaching to ensure brokers feel comfortable through the transition. The BID Coach will help brokers ensure positive customer experiences and that brokers are meeting their BID obligations.

National Compliance Manager Shirley Elliot said the role was a critical part of AFG’s strategy to help their brokers.

“This is a key role for us at a time when our brokers are writing record numbers and helping more customers than they ever have before, so we want to ensure they have all the help they need…” Elliot said.

Gearing up AFG compliance support

AFG’s Head of Sales & Distribution Chris Slater welcomed the support.

“We had almost 900 brokers on our Broker Insights webinar last week and another one scheduled this week where the whole focus is Best Interests Duty and understanding the regulations around Conflicted Remuneration,” he said.

“We took over 100 questions from brokers wanting guidance, support and help with live transactions so we know brokers want face to face support and a team they can rely on so we are very pleased to be delivering this key support role which our brokers will welcome.”

He added that AFG’s new technology build, which is being released early in 2021, was designed in collaboration with AFG’s brokers, lenders and regulators. The critical component of compliance has been built into the process from the ground up.

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